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Our Shared Vision Statement
We want to be the preferred place to work and the fun and easy place to shop.
As a service organization, Brown & Cole's success will be based upon
exceeding the expectations of those who rely on us. A commitment to serving
others is the heart of this concept. We take seriously our obligations
to. . .
. . .Our team members
Whom we believe:
| deserve to work in a satisfying, respectful, and pleasing environment
where diversity is valued. (We pledge to achieve this through team
member collaboration and open, honest communication in an atmosphere of
trust.) |
| deserve the security of a solid, well established, financially stable
company of which we can be proud. |
| should be fairly compensated. |
| should be recognized for their efforts and achievements. |
| should have the opportunity to grow professionally and be supported in
doing so. |
| should receive the marketing, training, and administrative support
needed to create the best shopping environment. |
| should have the ability to provide their customers with products and
services unique to their local market areas. |
| should be informed of the company's plans and directions. |
| should have the opportunity to participate with their ideas on important
issues that impact their customers, workplace, or lives. |
| deserve proactive attention and immediate response to their needs and to
those of their customers. |
| should demonstrate good work habits, honesty, be reasonable, and take
responsibility for fostering good communication. |
| should always Please the Customer First. |
Our team leaders subscribe to the concept that service to their team members
is an effective form of positive leadership.
...Our customers
To whom we owe everything and will offer the best place to shop
by providing:
| genuinely friendly and fast customer service that is obviously superior. |
| guaranteed product freshness. |
| consistent high quality products. |
| state-of-the-industry sanitation and food safety practices. |
| superior overall store conditions and well-stocked selection. |
| dynamic merchandising and store excitement. |
| a staff that is knowledgeable of their needs and desires. |
| unique local products, demand items, services, and promotions. |
| honest pricing. |
| safe and comfortable shopping environment. |
We cherish our customers and offer dignity and courtesy to each one,
regardless of race, national origin, religion, sex, age, disability or
socio-economic status and treat our customers as special guests and as we would
wish to be treated.
Foremost, we are committed to and empowered by our company credo, Please
the Customer First, and for all that it stands.
...Our suppliers:
We recognize the importance of our vendor / supplier relationships. In all
dealings, we will be courteous and respectful, operate with the highest ethics
and integrity, keep our word, honor our obligations, and seek to arrive at
mutually beneficial business arrangements.
...Our communities:
We will be a good local neighbor, good corporate and environmental citizens
of the communities where we serve and live, and encourage and support the civic
involvement of our team members.
...Our owners and others who have invested resources in our business:
For whom we are pledged to operate a well-run, financially successful, and
honest business of which we can all be proud.
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